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Flying the Flag for Good Ideas

With a new campaign, the “Germany – Land of Ideas” initiative is promoting openness and equal opportunity. Together with Zohre Esmaeli, we are flying the flag for good ideas. 

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Landmark of the Week: Bridge&Tunnel – social design from the neighbourhood

This week, we present you the award winner "Bridge&Tunnel – social design from the neighbourhoodfrom our competition Landmarks in the Land of Ideas 2016: A social design label builds disadvantaged women a bridge to the job market  

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“Wine tourism in Georgia is a journey back to the future!”

The place branding initiative “Germany – Land of Ideas” has since 2015 carried out an exchange of expertise with Georgia on nation branding. At the centre of this year’s exchange of expertise were the fields of “wine business” and “tourism”. Building on the results of a workshop in Franconia, the Georgian wine tourism players developed an exemplary travel route and invited the wine blogger Batin Mumcu to Georgia. The Berlin-based sommelier discussed his journey in an interview.

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Bicycle Basket with two "Germany - Land of Ideas"-bags in it.

Germany – Land of Ideas

Focussing attention on the country, its people and their ideas. Because Germany is the land of ideas. more to: Germany – Land of Ideas

Front of the Reichstag building in Berlin.

Projects in Germany

Enhancing the international visibility of Germany as a hotbed of ideas and innovation. more to: Projects in Germany

A globe with centered view on Europe

Projects around the World

Promoting creative exchange between Germany and other countries and fostering the image of “Made in Germany”. more to: Projects around the World