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"Every Citizen is an Ambassador of his Country"

Sudhir John Horo is co-founder of Indias only communication agency that specialises in place branding and public diplomacy: the Ideaworks Design & Strategy Private Limited developed a variety of successful international campaigns, for example the global „Incredible India“-campaign. We spoke with him about the challenges and opportunities of place branding and digital diplomacy.  

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Landmark of the Week “CommUnityInnovation – a model for success”

This week, we present you the award winner “BURGER CARE – integration programme for foreign specialists” from our competition “Landmarks in the Land of Ideas“ 2016: With a welcoming programme, a company wins foreign skilled workers and helps them acclimate.

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“From waste to resource” – the winners of the German-Indian ideas competition have been chosen.

Participants from India and Germany win over the jury in the ideas competition for waste disposal in India organised by the Federal Ministry of Education and Research (BMBF).  

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Bicycle Basket with two "Germany - Land of Ideas"-bags in it.

Germany – Land of Ideas

Focussing attention on the country, its people and their ideas. Because Germany is the land of ideas. more to: Germany – Land of Ideas

Front of the Reichstag building in Berlin.

Projects in Germany

Enhancing the international visibility of Germany as a hotbed of ideas and innovation. more to: Projects in Germany

A globe with centered view on Europe

Projects around the World

Promoting creative exchange between Germany and other countries and fostering the image of “Made in Germany”. more to: Projects around the World